A recent report from In-Stat has shown that there is expected to be considerable growth in TV widget revenue over the next few years, possibly generating up to US$ 1.7bn by 2013.
In the past 12 months we have seen a variety of exciting new TV widgets developed, which we’ve discussed on our blog, including: the Sky News App, a shopping widget from HSN and Comcast and Verizon launched a caller ID App.
As connected TVs evolve, consumers will have the opportunity to view more and more online content through TV Widgets and applications, which provide a streamlined mechanism to access a new wave of TV services. As the market develops it will be interesting to see how these applications will be delivered to enhance the consumer experience, either as a widget or via a managed service portal which has the capability to host a wide selection of applications and services.
ANT is the leading provider of software solutions and services enabling broadcasters, telco operators and cable and satellite companies to deliver compelling digital media content to consumers. ANT Software enables these companies to quickly create and roll-out innovative and successful TV applications and services, such as games, music, video on demand, betting, competitions, to any consumer device, across any platform.
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Friday, 30 April 2010
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