Christmas is around the corner and what is the one thing we all do at Christmas? Shop! So, instead of travelling to your favorite department store, would you shop through the television?
In the US, HSN has teamed up with Comcast to roll out an interactive television shopping application to 8 million of Comcast’s users. TV viewers can browse for products that range from clothing to home products and electronics. Shoppers can then select the quantity, colour and size of objects using their remote.
With the average transaction time estimated to be less than 60 seconds, it looks like the TV is shaping up quite nicely for online shopping.
ANT is the leading provider of software solutions and services enabling broadcasters, telco operators and cable and satellite companies to deliver compelling digital media content to consumers. ANT Software enables these companies to quickly create and roll-out innovative and successful TV applications and services, such as games, music, video on demand, betting, competitions, to any consumer device, across any platform.
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