Wednesday, 17 March 2010

HD TV on the rise

According to data released this week by satellite operator SES Astra, we are set to see the number of HD channels triple by the end of 2013. They expect to see this reflected in the number of pay-TV subscribers as well. Thomas Wrede, VP product management media, SES Astra, notes that there is a well known relationship between the number of subscribers and the number of channels, which they find with each pay-TV operator.

There have also been advances in technology hardware, with the report stating that there has been an increase in the number of 1920 x 1080 flat screens purchased. SES Astra note however, that initial HD forecasts have already been proven to be far lower than the actual volumes being deployed. This once again demonstrates the need for more HD content, which is yet to become mainstream.

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