Tuesday, 8 January 2008

Game on

The latest news from the Microsoft camp at CES is that users of BT's combo broadband/movies BT Vision service will be able to view their service through Xbox 360s by mid-2008. The plan is that the XBox will become a media hub over time, although the lack of a Freeview Tuner still needs to be addressed.

Convergence of gaming platforms and IPTV is something that could potentially take-off, especially with younger audiences, with one box solving all your media needs. However, BT’s platform has yet to reach initial projections in the UK so the tie-up could struggle from the out set. This does, however, leave plenty of opportunity for other gaming companies to get in on the action early through their own strategic partnerships.

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