Tuesday, 24 July 2007

OTT...Friend or Foe?

Over the top (OTT) is currently a hot topic in the broadcast industry especially so with the debate regarding net neutrality continuing to make headlines in the telecoms sector.

OTT TV means the provision of a TV service over the top of someone else’s network infrastructure – 99% of the time without any carriage payment (just think YouTube).

We’re great supporters of OTT but there are some obvious challenges that the industry must address…Having invested heavily building the necessary physical infrastructure, the net neutrality debate is fundamentally centred around the telco finding viable business models that will cover their investment. Whatever the outcome of these discussions we’re certain that OTT will have a massive impact on the TV industry for years to come.

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