ANT appoints industry heavyweights to spearhead digital TV push

ANT Software has appointed Saleha Williams and Stewart Palmer as it readies itself for a major push into the digital media market.

Williams joins as Executive VP Commercial from the BBC Technology / Siemens, where she was responsible for setting up and driving the Siemens media and telco business in Asia. Palmer is appointed Engineering Director after joining ANT from Conditional Access company Irdeto.

Williams is already defining and implementing ANT’s strategic business and communications strategy to be publicly launched in Las Vegas at NAB (National Association of Broadcasters) in April. She has over 16 years global experience having worked with numerous market leaders including BSkyB, Vodafone, BT, 3 and IBM.

Palmer has also worked with a number of leading industry players, including Pace and Irdeto. His role will be to direct ANT’s product and engineering solutions in response to the wider digital media market needs.

ANT to launch standard for TV content application development at NAB

ANT Software will launch the industry’s first standard for TV content application development at NAB next week (16 April). The standard eliminates the need for discrete versions of media applications to be produced for different client devices. It will also announce that two major industry players are on board to support the standard, paving the way for a revolution in content application development.

In addition, ANT Software will reveal a repositioning of the company at NAB. The move is designed to capitalise on the company’s existing strengths and help it broaden its reach into the wider digital media market.