Tuesday 30 September 2008

Gartner reports further IPTV growth

Gartner has published a report which predicts that worldwide IPTV subscriptions will rise sharply; reaching nearly 20 million by the end of 2008. The uptake of IPTV in Europe has always been strong and, unsurprisingly, the research shows that the largest number of subscribers are based in Western Europe.

This latest research reflects a pattern we’re seeing at ANT. Whilst at IBC earlier this month we witnessed a marked change in the discussions we were having with visitors to the ANT stand. Operators are now far more focussed on what they want to deliver and when their new services will launch. These discussions quickly lead to conversations regarding the next round of applications for IPTV. ANT demonstrated a portal approach at IBC which allows you to access online photos, videos and radio stations in addition to core TV applications such as the EPG. The introduction of on-screen chat whilst watching sporting events also proved to be popular among visitors to the stand. These new and innovative community based applications are set to drive the next generation of IPTV deployments.